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The Power of Storytelling: How to Make Your Brand Message Stick
Stories are ingrained in our human experience. From campfire tales to captivating movies, they have the power to transport us, ignite our emotions, and leave a lasting impression. As an […]
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Supermarket Showdown: How to Win the Battle for Shelf Space
Today’s blog comes from Tom Lock, founder of The British Snack Co., a FMCG snacks company. Referred to by the Daily Telegraph as “the man who made pork scratchings posh”, […]
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Turn Emails into Leads: 13 Proven Strategies to Skyrocket Growth
Today I’m sharing Carol Verity’s latest blog post from her SEO Services business We Get Digital. Email marketing is the backbone of digital marketing efforts. It serves as the linchpin […]
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Beyond Beauty: The Powerful, Undervalued Force of Midlife Women
I read an educational marketing article by entrepreneur Karen Davis recently. Here are the lessons it gave to improve our business’ marketing in 2024. Despite what many tired stereotypes will […]
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How to Cultivate Loyal Stakeholders in the Age of the “Conscious-Consumer”
Consumerism is undergoing a seismic shift. The traditional model of passive “customers” mindlessly buying products is fading into the background. In its place emerges a more discerning and engaged breed: the conscious consumer
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Happy Employees = Higher Profits: Build Your Dream Culture Now
Culture, what´s it all about? Fancy office perks and team outings? Yes, but so much more. In today’s competitive business world, a strong company culture is the magic sauce for […]
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Why Your Business Needs a Podcast (and How to Get Started)
Knowing the best ways to brand your business is shifting dramatically. Traditional channels like newspapers and TV are steadily losing ground to on-demand options like Netflix and podcasts. As an […]
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Quality Score Mystery Solved: Boost Your Online Ads Now
In the fast-paced world of digital advertising, your success hinges on more than just reaching your target audience – it’s all about engaging with them effectively. Enter Google Ads, one […]
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Stop the Scroll! Captivate Customers with Clever Tech Hacks
Running an online business feels like a constant battle these days. Attention spans are shorter than a tweet, competition is fierce, and customers expect a seamless, personalised experience from the […]
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Dominate Search Results: The Ultimate Guide to Featured Snippets
What Is a Google Featured Snippet? Search engine optimisation (SEO) is an ever-evolving competition, and since Google dominates over 92% of the market, SEO campaigns primarily focus on adapting to […]