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From Lab to Market: Launching Your Scientific Breakthrough
Dr. John Hunter’s journey with Tharos, his scientific product development company, offers valuable insights for anyone with a science-based innovation waiting to take flight. Here, we explore the key takeaways […]
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Beyond the Gatekeepers: How Tech is Democratising Publishing
In the olden days of publishing (the teens 🙂 authors toiled in obscurity, praying a gatekeeper at a big publishing house would deem their work worthy. Thankfully, tech is shaking […]
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Stop the Scroll! Captivate Customers with Clever Tech Hacks
Running an online business feels like a constant battle these days. Attention spans are shorter than a tweet, competition is fierce, and customers expect a seamless, personalised experience from the […]
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Dominate Search Results: The Ultimate Guide to Featured Snippets
What Is a Google Featured Snippet? Search engine optimisation (SEO) is an ever-evolving competition, and since Google dominates over 92% of the market, SEO campaigns primarily focus on adapting to […]
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Ditch the Discount Spam: 7 Rules to Master Email Marketing
Remember the days when email inboxes overflowed with dubious diet pills and “get rich quick” schemes? Thankfully, those dark ages are over. Today, email marketing is a bona fide boss […]
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From Cash Flow to Profits: 11 Hidden Leaks Draining Your Business (and How to Plug Them)
Many entrepreneurs dream of building a thriving business, but the harsh reality is that profit, not just cash flow, fuels that dream. Unfortunately, many unknowingly sabotage their bottom line by […]
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Startup Spark: 5 Secrets to Ignite Your Entrepreneurial Journey
Building a successful startup isn’t a walk in the park. Liuda Nebozhak, Head of Project at Vista Create, a design tool for marketers and bloggers, learned that the hard way. […]
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Brick and Click Boom: 5 Tips on How to Breathe Life into Your Retail Store with E-commerce
Remember the days when “e-commerce” sounded like a spaceship from a sci-fi movie? Well, those days are long gone. Online shopping has become the norm, leaving many brick-and-mortar stores feeling […]
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Backlink Bonanza: Attract Links & Skyrocket Your SEO
Let’s talk about link building and why it’s such a hot topic in the world of SEO. Link building is like the secret sauce that can boost your website’s ranking on […]
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Storytelling Secrets: Land Investors with an Irresistible Pitch
Delivery your dream pitch to a potential investor is no longer ´one-size-fits-all´ pitch deck. Investors are bombarded with information, and yours needs to stand out from the crowd. This guide […]